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BLACK SHEEP AGENCY

SOCIAL MEDIA

INTERNATIONAL MEDIA AGENCY

“Impression without interaction and conversion remains just a statistic.”

SOCIAL MEDIA

REPOSITIONING BRANDS DIGITALLY

Social media is becoming a strategic tool for modern brand management. The focus is on content that reaches clearly defined target groups, conveys relevant messages, and consistently highlights brand identity.

The combination of editorial planning, creative production, and performance-oriented evaluation results in a systematic approach that focuses attention and reliably positions brands in the digital environment.

In this way, social media channels are evolving from pure communication spaces to stable touchpoints that generate impact and strengthen brands in the long term.

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WE WANT TO SET TRENDS, NOT IMITATE THEM

STRATEGY

As a media agency, we develop clear social media strategies that precisely position brands and define the relevant target groups. To do this, we structure content, formats, and channels so that they are coordinated and interlock effectively. Through continuous analysis and adaptation, we ensure consistent, data-driven brand management over the long term.

REACH AND POSTS

We develop and produce brand-compliant content that is published regularly and strategically coordinated. By combining creative formats, editorial planning, and performance evaluation, we organically increase reach and presence.

INFLUENCER MARKETING

We identify suitable creators who convincingly convey brand values and provide genuine access to relevant communities, ensuring strategic fit. We design and manage collaborations and focus on measurable performance. This results in campaigns that efficiently combine reach, authenticity, and brand impact.

SOCIAL ADS

In the area of social ads, we rely on data-driven campaign structures that enable precise content delivery. Ads are continuously tested, optimized, and aligned with the desired KPIs. This allows us to create scalable reach and measurable results that specifically reinforce organic content.

SOCIAL MEDIA CASES

Referenz Emtec

Emtec

Referenz Sinus Es

Sinus Es

Referenz Landherzl

Landherzl

VIEW ALL CASES

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OUR COSTUMER REVIEWS

 

We worked with Julian and the Black Sheep Agency on our website and were able to see initial results early on. Based on our experience, we can recommend Julian and the Black Sheep Agency. They are not only experts in their field, but also committed partners who put their clients’ success first.

Christian Zeh, Managing Director Peakplan

 

The collaboration with Julian and the team has been highly competent, and I have always experienced them as very committed. Even with short notice requests, we were consistently supported in the best possible and goal oriented way. I can fully recommend Black Sheep and look forward to continuing our collaboration in the future.

Sarah Markwardt, Vice President Operational Excellence FR L'Osteria SE

 

Thank you to Julian Höllen and the Black Sheep Agency for the excellent support of emtec GmbH in the area of social media. In particular, the professional support with our LinkedIn presence as well as the valuable guidance in working with Google and related platforms created significant added value for us.

Georg Seil, Ex-CEO Emtec GmbH

 

After the relaunch of our website in December 2024, traffic and visibility dropped significantly. Black Sheep Agency analyzed the causes, optimized the structure and SEO, and developed a strategy for recovery. Today, we are back at our previous level with clear potential for further growth. The collaboration was efficient, solution oriented, and delivered measurable results.

Birte Lüsebrink, Ex-Marketing Management DE Renault Retail Group

 

During the website relaunch, we were supported not only professionally but also on a personal level, especially around the go live, when the team actively assisted us late into the night. We always felt very well taken care of and knew we could rely on fast and dependable support at any time. In the area of Google Ads, initial leads were also generated at short notice. We remain a client and look forward to a continued, very well functioning collaboration in the future.

Marco Petersohn, Senior Sales Manager re:think Innovations GmbH

 

We have been working successfully with Black Sheep Agency for over a year. Our previous, very simple online shop has been completely revamped and professionally redesigned. Sales in the shop have risen sharply since then. Everything else, such as Instagram, etc., is also professionally managed. We are extremely happy to have come across Black Sheep Agency.

Andreas Losch, Managing Director of Landherzl

 

By working with Black Sheep Agency, we were able to make our shop significantly more attractive and efficient, doubling our sales in less than twelve months. Through further joint measures, we expect to be able to further increase the attractiveness of our offering, our already significantly expanded customer base, and our existing potential in the coming months. Thank you very much for the many great ideas and effective levers in our collaboration.

Stefan, Managing Director of L'Osteria Private Brands GmbH

 

We worked with Blacksheep Agency in 2024/2025 when we were still in the early stages of our start-up. They supported us with website/SEO optimization and social media, and were extremely motivated and committed. We never felt that they were just “doing their job.” On the contrary, the team often went above and beyond what was required and really helped us move forward with lots of great ideas. This was incredibly valuable to us, especially in this early phase. The collaboration was straightforward and on equal terms throughout. Special thanks to Julian for his dedication. It was really fun working with you guys.

Markus Baumann, Co-Founder Stitch and Scottie

 

Die Zusammenarbeit mit dem Team von BSA hat unsere SEO-Performance messbar verbessert. Besonders schätzen wir die flexible und transparente Kommunikation, sowie die strukturierte und professionelle Umsetzung aller Maßnahmen. Es ist ein gutes Gefühl ein Team an seiner Seite zu haben, das kreative Ideen und zukunftsorientierte Lösungen mitdenkt und anbietet.

Michelle Demant, Marketing Project Manager Renault Retail Group

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Natalie Kowalczyk
Social Media Expert